Andy Webb, Editor-in-chief, Be Clever With Your Cash

In today's Money Talks, Andy Webb recalls interviewing then-Chancellor Rishi Sunak, reflects on the growth of Be Clever With Your Cash over the past decade and tell us which homemade meal is always a winner.
Andy Webb, Editor-in-chief, Be Clever With Your Cash

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What are the main beats that you cover?

On Be Clever With Your Cash it’s quite broad personal finance and money saving, but we’ve a particularly strong following on current accounts, savings and rewards.

It’s similar for my weekly Metro and monthly Reader’s Digest columns. 

What have been the highlights of your time working in financial journalism? Have there been any pieces of work you’re particularly proud of?

There’s not really just one article. I started Be Clever With Your Cash exactly 10 years ago as a blog that I thought might get me the odd bit of freelance. 

It’s grown to be one of the biggest personal finance websites in the UK and we’ve just passed 20 million all time views. That’s a huge amount of people helped with their money, and I’m immensely proud of that.

In recent years our dedicated communities on Facebook and YouTube have grown massively, and they really help us see instantly that we’re making a big difference to people’s lives with our content.

How can PRs help you with your work? 

I’d love to know about relevant products and offers before they’re released - though relevant is key. Much of the time I delete emails unread as they clearly aren’t something we’d cover.

When are the best/worst times for PRs/press offices to contact you?

Our newsletter goes out to 40,000 people on a Thursday morning, so it’s best we know about something by Monday or Tuesday.

What is the one piece of advice you’d give to someone starting out in financial journalism?

Try to find an area you really enjoy covering, and don’t be afraid to ask for help on topics you’re not 100% on.

What is the financial interview you’d most like to arrange?

I interviewed Rishi Sunak (then Chancellor) on our Cash Chats podcast in 2022 — I’m not sure I can top that.

When you’re telling a story, what’s the most important thing to remember?

Who you’re writing for. If the reader isn’t going to gain anything from the article then there’s no point covering it.

What was the last article you read that really shocked you?

The ridiculous average 58% increase in car insurance premiums. It’s hard to see how that’s justified.

Predict the main stories that will dominate the rest of 2024:

Will there be much change to last year? The base rate and inflation are still going to have huge impacts on our finances.

Sum up your time as a financial journalist in three words:

Passionate, authentic, community.

If you were up for an award for any hobbies/activities outside of work, what would you be likely to win, and why?

Organising fun. I’m usually the one making sure social things happen, from booking the tennis courts each week  to bringing friends together (much harder now we’re all spread across the UK).

Finally, if you had to eat one meal for the rest of your life, what would it be?

As much as I’d love to shout out the pasta at local joint Pranzo and the Black Dal at Dishoom, it’s still a roast dinner as cooked by my parents that wins every time.

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