TotallyMoney

Tell us about your organisation’s services and specialisms:
TotallyMoney is a free personal finance app which is putting more than five million customers in control of their open banking and credit report data.
We provide personalised plans, product recommendations and services, so they can see what’s holding themselves back, and how they can start moving forward.
Who is on your press team?
I’m the Head of PR, at TotallyMoney, and the public relations team.
This means I own and manage the process from start to finish, including research, writing and distribution.
I cover personal finance topics, business updates, and the company and LinkedIn accounts.
You can reach me at jmccaffrey@totallymoney.com, or on 07725813443.
How long does it take you to turn around requests?
With any request, I’ll get an ETA over right away and will always look to beat it. For a general quote, a maybe an hour or two.
What kind of resources do you have at your disposal?
Quick responses from a spokesperson, and potentially some bespoke research. Get in touch, and we can try and work something out.
What kind of interviews/meetings can you arrange?
With executives, specialist experts, etc. Interviews, calls and insights from spokespeople.
Tell us about any recent press campaigns:
Recently, we’ve been raising awareness around how much a poor credit score could be costing the UK’s 23 million financially under-served adults. And we’ve looked at this for both credit cards and loans.
We found that for the average balance of £2,906, somebody with a poor credit score could pay an extra £872 per year (£73 p/m) in interest on their credit card compared to somebody with a good credit score.
And for the typical £5,000 loan, somebody with a poor credit score could pay an extra £6,670 in interest charges over 36 months, when compared to somebody with an ‘excellent’ credit score.
The research also highlighted the importance of checking your eligibility, and credit report before applying, while raising awareness of open banking offers, and checking for pre-approval and guaranteed offers.
Coverage in The Mirror for the loans research, and The Express for the cards research.
Give us one interesting statistic/fact from your recent research/customer base – why should journalists cover this?
TotallyMoney data shows just one in five people have opened a new current account in the past 12 months, and half have been with the same bank for more than 4 years. And the Big Four Banks (HSBC, Lloyds Banking Group, NatWest Group, and Barclays) dominate current account market share with 75%. Yet none feature in the government regulators’ survey top five for service.
Do you have any upcoming stories for journalists to look out for?
In the leadup to Christmas, I’ll be looking at CASS figures and offers, card and loan down-selling, and the best cards for spending abroad this winter.
Anything else you would like to bring to the attention of financial journalists?
I’m always free to share insights, comments and to help where I can, so please get in touch.
Do you have any favourites venue for a team lunch/pint?
My brother’s restaurant, Grasso is London’s hot table.
In a pub quiz, which round would your team win?
I’m terrible at pub quizzes.
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